Native Vs. Primally Pure: Choosing Between Natural Deodorants

More and more people are making the switch to natural deodorants in search of safer, cleaner personal care. Two of the most popular natural deodorant brands right now are Native and Primally Pure.

But with so many options on the market, how do you choose between them?

In this comprehensive guide, we’ll compare Native and Primally Pure deodorants to help you decide which is right for your needs. We’ll look at:

  • Key features of each brand
  • Ingredient safety and effectiveness
  • Scent options
  • Pricing and availability
  • Application and feel
  • And more!

Whether you’re new to natural deodorant or making a switch from conventional antiperspirants, this guide will provide an in-depth look at Native and Primally Pure so you can find your perfect natural match. Let’s get started!

A Brief Comparison Table

FeatureNativePrimally Pure
Ingredient PuritySafe, clean ingredients. Some synthetic fragrances and preservatives.Organic, non-GMO, vegan ingredients. No synthetic ingredients.
Scent RangeOver 10 options for women and men.5 scents for women, 2 for men.
Pricing$12 per 2.65 oz stick.$15 per 2 oz stick. $25 for 5 oz jar.
AvailabilityMajor retailers like Target, Walmart.Only available through Primally Pure website.
Skin-FriendlinessNourishing ingredients like coconut oil and shea butter. Sensitive skin options.Formulas without baking soda to avoid irritation. More natural moisturizers.

Overview Of Native And Primally Pure


Founded in 2015, Native creates effective natural deodorant without aluminum, parabens, phthalates or talc. Their deodorants are vegan and never tested on animals.

Primally Pure, founded in 2013, also makes aluminum-free deodorant with a focus on using the highest quality natural ingredients. Their products are organic, non-GMO, gluten-free and vegan.

While both brands promise long-lasting odor and wetness protection using safe ingredients, they have some differences when it comes to their formulas and availability.

Comparison Between Native and Primally Pure

Ingredient Safety and Effectiveness

One of the main reasons people switch to natural deodorant is to avoid controversial ingredients like aluminum, parabens and silicones found in conventional antiperspirants.

Native and Primally Pure both formulate their deodorants without these harsh chemicals. But if you want to avoid other concerning ingredients, Primally Pure may be the better choice.

Primally Pure adheres to a stricter standard, certifying all their products as made with organic ingredients whenever possible. They avoid synthetic fragrances and preservatives like phenoxyethanol.

Native does use some more processed ingredients like silica and synthetic fragrance in their deodorants. While these may not be as “pure” as Primally Pure, Native emphasizes that all their ingredients are safe and clean.

When it comes to effectiveness, both brands deliver odor and wetness protection that lasts. They rely on natural antimicrobial ingredients like baking soda, magnesium hydroxide, arrowroot powder, and kaolin clay to absorb moisture and neutralize odor.

Primally Pure has a sensitive skin formula that skips baking soda to avoid irritation. Both brands offer sensitive skin options overall.

So if you want the strictest organic formula, Primally Pure is your best bet. But Native still provides an effective clean formula that may work better for some people.

Scent Options


Scent is a very personal choice when it comes to deodorant. From citrus to floral to woodsy aromas, Native and Primally Pure offer a variety of scents.

Native has the most extensive scent range with over 10 options for women and men. Their most popular scents include Coconut & Vanilla, Cucumber & Mint, and Lavender & Rose.

Primally Pure keeps it simple with just 5 scents for women and 2 for men. Top scents are Lavender, Citrus Spice, and their unscented formula.

Both brands allow you to purchase variety packs or sets to sample multiple scents. Native also offers an unscented formula.

When testing different scents, keep in mind that Primally Pure uses only natural essential oils while Native incorporates some synthetic fragrances. The scent strength and longevity may vary between the two brands.

Pricing and Availability

When it comes to price, Native is the more budget-friendly brand though Primally Pure offers better value for some products.

Native’s deodorants cost $12 for a 2.65 oz stick. Their variety packs with 3 scents sell for $30.

Primally Pure deodorant sticks are priced higher at $15 for 2 oz. But their Coconut Cream deodorant jar contains 5 oz for $25, making it a better deal per ounce.

Both brands offer subscriptions and bundling options to save up to 25% on orders.

In terms of availability, Native has the edge. You can find Native deodorants at major retailers like Target and Walmart along with online stores like Amazon.

Primally Pure is currently only available through their website, though you can find promotional sample sizes of their deodorant at natural grocery stores.

So if convenience is key, Native may be the easier brand to purchase. But Primally Pure offers greater savings if you buy in bulk from their website.

Also Read: Comparison Between Primally Pure And Beautycounter.

Application and Feel

When switching deodorants, the application and feel on your underarms is an important consideration.

Native and Primally Pure deodorants go on smoothly without dragging or pulling. Native’s Coconut & Vanilla has a creamier glide for sensitive skin.

Primally Pure’s deodorant sticks have a firmer texture that applies cleanly. Their Coconut Cream has a softer, more buttery feel.

Neither brand leaves behind white residue or stains on clothes. The deodorants absorb quickly without a sticky sensation.

For dryness, Native and Primally Pure both contain coconut oil and shea butter to nourish skin. Primally Pure relies on even more natural moisturizers like cocoa and jojoba oils.

If you tend to get irritated by baking soda, Primally Pure’s sensitive skin option may cause less stinging. Both brands offer unscented formulas that minimize irritation for many users.

So in terms of comfort, Native and Primally Pure are comparable with smooth application and skin-conditioning formulas. Primally Pure may have an edge for extremely sensitive skin. Also watch the video!

Also Read: Comparison Between Duradry and Drysol

Frequently Asked Questions (FAQ)

Is primally pure deodorant worth it?

For people who want strictly organic ingredients in their deodorant, Primally Pure is likely worth the higher price. Their formula contains only certified organic, non-GMO and vegan ingredients.
Primally Pure avoids any synthetic fragrances, silicones or preservatives. If using the very highest quality natural deodorant is important, Primally Pure delivers excellent value for the purity of their products.

What deodorant is comparable to Native?

Some top deodorants that offer a similar formula to Native are Schmidt’s, Each & Every, and Myro. These brands also create aluminum-free deodorant without parabens, phthalates or talc.
They have a wide range of scents while using vegan and cruelty-free ingredients. In terms of availability, Schmidt’s and Each & Every can be found at many major retailers like Native.
Myro offers subscription ordering for convenience like Native as well. These brands provide comparable non-irritating formulas to Native at a similar price point.

Is primally pure deodorant clean?

Yes, Primally Pure deodorant can be considered very clean. Their products are made without any controversial ingredients like aluminum, parabens, phthalates, silicone or synthetic fragrances. Primally Pure adheres to a strict standard of using only organic, non-GMO and vegan ingredients whenever possible.
Their formula skips baking soda to avoid irritation on sensitive skin. Primally Pure also avoids any processed preservatives. Based on their meticulous ingredient selection, Primally Pure deodorants provide a very clean, pure formulation.

Is Native a good skincare brand?

Native is primarily focused on deodorant and body wash, not extensive skincare. But their body products do aim to nourish skin using quality ingredients like shea butter and vitamin E. Their sensitive skin deodorant incorporates aloe and coconut oil to soothe and moisturize.
Native avoids harsh sulfates and parabens in their body wash. Overall, Native uses safe, gentle ingredients ideal for sensitive skin. While they don’t offer a full skincare line, their body products follow skincare-friendly formulas that make Native a good brand for people with skin sensitivities.

Also Read: Comparison Between Dime Beauty And The Ordinary.

The Bottom Line

When comparing Native and Primally Pure natural deodorants, here are some key takeaways:

  • Ingredients: Primally Pure uses strictly organic and natural ingredients while Native incorporates some more processed options.
  • Scent Range: Native offers more fragrance choices overall though Primally Pure uses only essential oils.
  • Price: Native is more affordable per stick but Primally Pure offers better value bundles.
  • Availability: Native can be found in many major retailers while Primally Pure is currently online only.
  • Application: Both go on smoothly and absorb well while conditioning skin.

For the highest quality organic ingredients, many natural purists prefer Primally Pure. But you can’t go wrong with Native’s safe, effective formulas either.

The best deodorant comes down to personal priorities around scent, price, accessibility and specific skin needs. Hopefully this breakdown gives you the insight to decide whether Native or Primally Pure is your perfect natural match!


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