KB Homes Vs. Lennar: How Do These Homebuilders Compare?

When it comes to new home construction in the United States, KB Home and Lennar are two of the biggest names in the game. As national homebuilders with a presence across multiple states, KB Homes and Lennar each have their own reputations, building styles, and customer experiences.

If you’re looking to buy a new construction home from one of these builders, it’s important to understand their key differences and make the choice that’s right for your needs.

Below, we’ll compare KB Homes and Lennar across a variety of factors to help you decide which is the better fit.

A Brief Comparison Table

CategoryKB HomesLennar
Company SizeSmaller, operates in 8 statesLargest homebuilder, operates in 19 states
Target BuyersFirst-time, move-up buyersFirst-time, move-up, luxury, active adult
Home StylesMore contemporary, craftsmanRange of traditional, modern, contemporary
Home Sizes1,200 – 3,000 sq ftUnder 1,000 – over 5,000 sq ft
Quality & ConstructionStandard materials, production approachMore upgrades, higher end finishes
Customer ServiceStreamlined process but inconsistent satisfactionFocus on experience and transparency
Resale ValueSlower appreciation over timeHigher appreciation and demand
LocationFurther from city centers, fewer amenitiesDowntown and urban locations, more amenities
Base PricingStarts around $250,000Starts around $300,000
CustomizationLess flexibility for upgradesWide range of options

Company Overview

KB Home is the smaller of the two homebuilding companies, operating in over 45 markets across 8 states. Founded in 1957, KB Homes focuses on first-time and move-up buyers, with community sizes ranging from 50-300 homes. They offer single-family detached homes, townhomes, and condos across a range of prices.

Lennar is the nation’s largest homebuilder, operating in 19 states with over 300 communities. Since its start in 1954, Lennar has expanded significantly through acquisitions of other homebuilders. Lennar builds single-family homes, townhomes, and condos to appeal to first-time, move-up, active adult, and luxury buyers.

Detail Comparison Of KB Home And Lennar

  • Home Design
KB Home

KB Homes is known for its Studio Collection floor plans that offer personalized spaces and options. Homes typically range from 1,200-3,000 square feet. Design aesthetics tend to be more contemporary or craftsman-style.

Lennar offers traditional, contemporary, and modern home designs across its various brands, with sizes ranging widely from under 1,000 square feet to over 5,000. Their floorplans tend to offer more bedrooms/bathrooms and focus on open concept living.

So when it comes to style, Lennar provides more variety while KB Homes takes a more cookie-cutter approach.

  • Quality & Construction

In terms of build quality, KB Homes uses standard materials and finishes, aiming for an efficient homebuying process. Homes are built with a production approach, not custom-built. This results in more affordable pricing but less individual customization.

Lennar has invested significantly in quality initiatives over the past decade. Their homes feature more upgrades and options, higher end finishes, and increased attention to detail. But this comes at a higher base price point.

Also Read: Comparison Between Pulte Homes And Toll Brothers.

  • Customer Service

KB Homes prioritizes speed and convenience through streamlined processes. However, some homebuyers report communication issues during and after purchase. Customer service satisfaction appears inconsistent.

Lennar has made improving customer experience a major focus. Their processes aim to be as informative and transparent as possible for buyers. Reviews generally praise Lennar’s customer service. But the larger size makes consistency a challenge.

  • Resale Value

For resale value, KB Homes’ simpler styles tend not to appreciate as quickly in the real estate market. Their homes may be priced competitively upfront but likely won’t gain value rapidly.

Lennar’s larger homes with more upgrades tend to have higher resale value. Their wide range of prices also appeals to more potential buyers down the road. So Lennar appears the safer long-term investment.

  • Location & Amenities

KB Home communities are typically located further from major cities and focus more on affordability. Amenities like pools, playgrounds, and fitness centers are less common. But you’ll find lower HOA fees.

Lennar actively acquires land in desirable areas close to downtowns and job centers. Their communities feature more lifestyle amenities with higher HOA fees. So location and amenities are a priority.

  • Pricing & Affordability

True to their target market, KB Homes offers more affordability for first-time buyers. Base prices start around $250,000. But less customization makes adding upgrades a challenge.

Lennar’s base prices skew higher, starting around $300,000. But their wide range of options appeals to more budgets. Lennar also offers in-house lending and trade-in programs to improve affordability.

Also Read: Comparison Between Networx And HomeAdvisor.

Pros And Cons Of KB Home And Lennar

KB Homes

Pros:

  • Lower upfront pricing and HOAs
  • Streamlined homebuying process
  • Contemporary, craftsman-style designs

Cons:

  • Limited customization and upgrades
  • Inconsistent customer satisfaction
  • Homes don’t appreciate in value as quickly

Lennar

Lennar

Pros:

  • Focus on quality construction and details
  • Excellent customer service reputation
  • Homes have higher resale value
  • Range of design styles and options

Cons:

  • Base pricing is higher than KB Homes
  • Amenities and locations cost more
  • Large size results in some inconsistency

So in summary, KB Homes wins for budget-focused buyers who prioritize affordability and efficiency. Lennar is preferable for those looking for premium construction, service, and resale value.

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Frequently Asked Questions (FAQ)

What is the cancel rate for KB home?

KB Home does not publicly share its cancellation rates. However, reviews indicate that cancellation fees can range from 3-5% of the total purchase price if you cancel after initially signing a purchase agreement. Be sure to understand the builder’s cancellation policy before signing.

Who is KB Homes competitors?

Some of KB Home’s main competitors in the homebuilding space include:
Lennar, D.R. Horton, PulteGroup, Meritage Homes, Taylor Morrison.
These national builders compete with KB Homes across similar geographies, price points, and target buyer groups. Local smaller builders may also compete in certain communities.

Who are Lennar Homes competitors?

Lennar’s biggest competitors include:
KB Home, PulteGroup, D.R. Horton, Toll Brothers, Taylor Morrison, Meritage Homes, MI Homes, Ashton Woods.
Like KB Home, Lennar competes with both national and local homebuilders across its many markets.

Is Lennar a good developer?

Yes, Lennar has a reputation as one of the leading and most innovative developers in the homebuilding industry. Here are some key reasons why Lennar is considered a good home developer:
Focus on quality construction and customer service
Industry-leading technologies like Eagle Home Mortgage and automated construction management
Range of well-designed floorplans across multiple brands
National footprint with operations in 39 states
Excellent trade contractor relationships to build efficiently
Proven master-planned communities with amenities buyers want
So in terms of development capabilities, buyer satisfaction, and innovation, Lennar is widely regarded as one of the top builders in its class.

Also Read: Comparison Between Conn’s And Aaron’s.

Verdict

Here are some final thoughts on comparing KB Home and Lennar:

  • Both companies are major national homebuilders, but Lennar is larger and more diversified. Lennar builds over 50,000 homes a year across multiple brands, while KB Home builds around 10,000 homes a year under its KB Home brand.
  • KB Home has a more concentrated geographic focus on the West Coast and Southwest US, while Lennar operates in markets across the country.
  • Lennar offers a wider range of home types and prices, from entry-level to luxury homes. KB Home focuses more on first-time and move-up buyers.
  • KB Home relies primarily on an owned real estate model, while Lennar uses both owned and controlled land positions. This allows Lennar more flexibility.
  • Both promote sustainability and energy efficiency in their home designs and building practices. However, Lennar has more scale to incorporate technology like solar across its various brands.
  • From a financial perspective, Lennar generally has higher revenues and net earnings due to its larger size and volume. But KB Home has seen solid growth in recent years as the housing market recovered.
  • The trade secrets lawsuit highlighted the competitive strategies between the two companies. But the settlement allowed them to move forward and focus on homebuilding operations versus legal battles.

Overall, while KB Home maintains a strong brand and niche, Lennar’s larger size, broader product range, and geographic diversity give it a competitive advantage in the national homebuilding industry. But both companies are now positioned well as leading homebuilders in the current housing market.

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