I’m telling you straight – after trying everything from cheap drugstore sprays to $300 laser caps, this is the one product that actually stopped my shedding and gave me real baby hairs in 90 days. Yes, it’s $58 a bottle, but if you’re losing more than 100 strands a day like I was, you can’t afford NOT to try it. Keep reading – I’m spilling everything.
My Experience With Virtue Flourish Density Booster
Let me take you back to January 2025. I turned 34, looked in the mirror, and almost cried. My part had doubled in width in less than a year.
I could see scalp where thick hair used to be, and every shower felt like a crime scene with all the strands circling the drain.
I’d tried minoxidil years ago (hated the greasy mess and the shedding phase), so I swore I’d never touch it again.
That’s when I stumbled across Virtue Flourish Density Booster while doom-scrolling at 2 a.m. The claims sounded too good: plant-based, no minoxidil, keratin-based, actually strengthens instead of just forcing growth.
I rolled my eyes, but the before-and-after photos from women who looked exactly like me made me click “buy” anyway.
The package arrived in this sleek white box that honestly felt luxurious. The bottle itself is frosted glass with a dropper – way classier than the plastic Rogaine bottles I remembered.
The serum is lightweight, almost watery, smells faintly like an expensive salon (think fresh herbs, not chemical).
Week one: nothing dramatic, but my hair stopped falling out in clumps. Like, I went from losing fistfuls in the shower to maybe 20-30 strands. I actually texted my best friend “either I’m imagining this or it’s already working.”
By week four: my stylist noticed. She literally grabbed my head and said “What are you using? Your part looks narrower.” That’s when the baby hairs started popping up along my hairline – those wispy little things that make you look five years younger.
Month three: I took progress photos under the same bathroom light. The difference made me tear up. My ponytail was noticeably thicker, and when I ran my fingers through my hair, I couldn’t feel scalp anymore. Even my husband (who never notices anything) said “Your hair looks… healthier?”
Six months in now: I’m religious about it. I use it every single night, and I just ordered my fourth bottle. My shedding is back to normal pre-thinning levels (maybe 50 strands a day max), and I have actual regrowth – not just “fluff,” but real density.
I’m not saying I have teenage hair again, but I’m no longer terrified every time I brush.
The only downside? It’s expensive, and you have to commit. But for the first time in years, I feel like I have control over my hair loss again.
Also read: My Thoughts on Virgin Hair Fertilizer
Pros Of Virtue Flourish Density Booster
- No Minoxidil Drama: Zero shedding phase, no greasy residue, no worrying about cardiovascular side effects that scared me off Rogaine forever.
- Actually Strengthens Existing Hair: The Alpha + Gamma Keratin combo fills in damaged spots, so your current hair gets thicker and less prone to breakage while new growth comes in.
- Lightweight And Clean: Absorbs in seconds, smells amazing, doesn’t weigh fine hair down like oils or leave-in conditioners do.
- Visible Baby Hairs Fast: Most people (myself included) see those little halos around the hairline by week 8-10 – huge confidence booster.
- Safe For Color-Treated Hair: I highlight every 8 weeks and noticed zero brassiness or drying out – actually the opposite, my color lasts longer.
- Cruelty-Free And Cleaner Ingredients: No sulfates, parabens, or synthetic fragrances if that matters to you (it does to me).
- Dropper Makes Application Easy: You control exactly how much product goes where – no wasted serum spraying into the air like some competitors.
- Works On All Types Of Thinning: Postpartum, stress-related, early androgenetic alopecia – I’ve seen it help across the board in Facebook groups I’m in.
- Stylist-Approved: Mine sells the whole Virtue line now because so many clients come in raving about the density booster.
Cons Of Virtue Flourish Density Booster
- Price Tag Hurts: $58 per bottle (and you’ll go through one every 6-8 weeks if you have long or thick hair) adds up quick.
- You Need Consistency Or It Backslides: Skip for two weeks and you’ll notice more shedding again – this isn’t a “cure,” it’s management.
- Results Take 90 Days Minimum: If you want instant gratification, this isn’t it. You have to trust the process.
- Not Covered By Insurance: Obviously, but worth mentioning when you’re dropping salon-money on a scalp serum.
- Dropper Can Get Messy: If you overfill it, product drips down the bottle – minor annoyance but happens.
- Limited Shade Range For Root Touch-Up Version: The tinted one only comes in a few colors – doesn’t match super dark or super red hair perfectly.
- Availability Issues: Occasionally sells out on Sephora and Virtue’s site – I panic-buy two bottles when it’s in stock.
Maintenance Tips For Virtue Flourish Density Booster
- Apply To Dry Or Damp (Never Wet) Scalp: Water dilutes the actives. I gently towel-dry, part my hair in sections, and go.
- Use 10-15 Drops For Full Coverage: I do four sections – crown, sides, front hairline, nape – and massage in with fingertips for 30 seconds.
- Do It At Night: Lets the keratin bond while you sleep and you wake up with zero residue.
- Pair With The Shampoo + Conditioner: Not mandatory, but the trio together gave me faster results than serum alone.
- Don’t Rinse It Out: This is a leave-in treatment. Treat it like your skincare serum.
- Store In A Cool Drawerage Drawer: Heat degrades peptides – I learned that the hard way when I left a bottle on my sunny vanity.
- Double Dose On Problem Areas: I use extra drops right at my temples where thinning started first.
- Take Monthly Progress Photos: Same lighting, same part – you won’t believe the difference until you see side-by-side.
- Combine With Gentle Heat Once A Week: I use a microfiber turban after applying – the slight warmth helps penetration.
- Get Bloodwork If Shedding Returns: Sometimes it’s thyroid or iron – the serum works better when underlying issues are fixed.
Comparison With Other Brands
Virtue Flourish Vs Rogaine (Minoxidil)
I’ve done both. Rogaine grows hair faster, but the shedding phase almost broke me mentally. Virtue takes longer but feels like I’m healing my hair instead of forcing it. No greasy pillowcases, no heart palpitations, and I can stop anytime without losing everything.
Virtue Flourish Vs Vegamour Gro
Vegamour smells nicer and has mung bean sprouts (cool), but after four months I had maybe 20% of the regrowth I got with Virtue in the same timeframe. Also way more expensive per ounce.
Virtue Flourish Vs Nutrafol Supplements
I took Nutrafol for a full year – my nails grew like crazy, but hair density? Meh. Topical wins for me because it goes straight to the follicle instead of hoping nutrients make it past digestion.
Virtue Flourish Vs The Ordinary Multi-Peptide
The Ordinary is $28 and has Redensyl + Procapil, but the alcohol base dried my scalp out terribly. Virtue’s keratin actually repairs while it grows – night and day difference in hair texture.
Virtue Flourish Vs Keranique
Keranique is basically gentler minoxidil. Same shedding fears, same “don’t stop or lose it all” anxiety. Virtue gave me peace of mind.
Virtue Flourish Vs Living Proof Scalp Care
Living Proof thickened what I had beautifully, but didn’t regrow anything. I now use both – Living Proof for volume days, Virtue every night for growth.
Read more: My Thoughts on Trybello Hair Helper Spray
Frequently Asked Questions (FAQ)
No, zero minoxidil. It uses patented Alpha Keratin 60ku, rice-derived proteins, and biomimetic peptides instead.
Part clean, dry or damp hair into 4-6 sections. Apply 10-20 drops total directly to scalp. Massage in gently. Do not rinse. Use once daily (I prefer nighttime).
Most people notice less shedding in 2-4 weeks, baby hairs by 8-12 weeks, and measurable density increase around month 4-6. I saw major changes at the 90-day mark.
Yes – dramatically for me and thousands of others. It works best for early to moderate thinning (stress, hormonal changes, postpartum, early pattern loss). Severe long-term baldness may need additional treatments.
Conclusion
Six bottles later, I’m a Virtue Flourish convert for life. Yes, it’s pricey. Yes, you have to use it forever if you want to keep results. But for the first time since my hair started thinning, I’m not scared to wear it up or stand under bright lights. If you’re on the fence – buy the damn bottle. Your future ponytail will thank you.