I’m on a mission to decode the world of skincare, and today, I’m putting two buzzworthy brands—Typology and Merit—under the microscope. As someone who’s tried countless products, I want to share my firsthand experience to help you decide which brand aligns with your skin goals.
This article compares Typology’s minimalist, science-driven approach with Merit’s luxurious, makeup-skincare hybrid vibe, breaking down their pros, cons, and key features. By the end, you’ll have a clear picture of what each offers and which might be your holy grail.
Comparison Table: Typology vs. Merit at a Glance
| Feature | Typology | Merit |
| Brand Focus | Minimalist skincare, vegan, clean | Luxury makeup-skincare hybrid |
| Price Range | $15–$50 | $24–$46 |
| Key Ingredients | Hyaluronic acid, vitamin C, squalane | Fatty acids, vitamins, peptides |
| Packaging | Recyclable glass, minimalist | Sleek, luxurious plastic |
| Target Audience | Ingredient-focused, all skin types | Busy, luxury-seeking minimalists |
| Made In | France | USA |
| Cruelty-Free | Yes | Yes |
| Vegan | Yes | No |
| Best For | Skincare purists | Makeup lovers wanting skincare perks |
My Journey with Skincare and Why This Matters
Skincare has been my obsession for years. From battling acne in my teens to chasing that elusive glow in my 30s, I’ve slathered on everything from drugstore staples to high-end potions. Typology and Merit caught my eye for different reasons: Typology’s no-nonsense, clean formulas felt like a breath of fresh air, while Merit’s chic, multitasking products screamed effortless luxury.
But which one delivers? Let’s break it down with a real-user perspective, focusing on what makes each brand tick and where they fall short.
Typology: The French Minimalist Marvel
Typology, born in Paris in 2019, is all about simplicity and transparency. Founded by Ning Li, the brand strips skincare to its essentials, using active ingredients like hyaluronic acid, vitamin C, and squalane in short, clean formulas.
Their philosophy? Less is more. No fluff, no fillers—just what your skin needs.
I first stumbled across Typology on Instagram, drawn to their sleek glass bottles and promises of vegan, cruelty-free products made in France.
What I Love About Typology (Pros)
- Clean, Short Ingredient Lists: Typology’s 9-Ingredient Moisturizer is a game-changer. With hyaluronic acid, glycerin, and coconut oil, it hydrates without clogging pores. I noticed smoother skin after a week of use, especially during dry winter months.
- Affordable Quality: Prices range from $15 for a hydrolat to $50 for a tinted serum. For a B Corp-certified brand, this feels like a steal compared to pricier clean beauty competitors.
- Customizable Routines: Their online diagnostic tool helped me pick products for my combination skin. It recommended a vitamin C serum and lactic acid exfoliant, which tackled my dullness without irritation.
- Sustainable Packaging: Glass bottles and minimal plastic make Typology eco-friendly. I love that they consider shipping materials too, reducing waste.
- Transparency: Typology’s website lists every ingredient’s purpose and their “no-list” of banned substances, like phenoxyethanol. This openness builds trust.
- Made in France: The French skincare reputation isn’t just hype. Typology’s Paris-based lab ensures high standards, aligning with strict EU regulations.
Where Typology Falls Short (Cons)
- Limited Makeup Range: While their tinted serum and lip oils are solid, Typology’s makeup line is small. If you want a full face of clean beauty, you’ll need to shop elsewhere.
- Inconsistent Results: Their caffeine serum, meant for dark circles, didn’t work for me. After a month, my under-eyes looked the same, echoing some Reddit complaints I found.
- No SPF Products: Typology’s lack of sunscreens is a bummer. I had to layer a separate SPF under their tinted serum, which sometimes pilled.
- Scent Issues: Some products, like the tinted serum, have a sour smell in newer batches. It’s not a dealbreaker, but it’s off-putting during application.
- Availability: Typology’s direct-to-consumer model means no in-store testing. Shipping to the US can take weeks, which tests my patience.
Key Features of Typology Products
- 9-Ingredient Moisturizer: Lightweight, non-greasy, perfect for sensitive skin.
- Tinted Serum: Light to medium coverage with vitamin C and squalane for a dewy glow.
- Hyaluronic Acid Serum: Dual molecular weights for surface and deep hydration.
- Lip Oil: Hydrating with a subtle tint, great for cheeks too.
- Exfoliating Serums: Lactic and glycolic acid options for gentle resurfacing.
Typology feels like a skincare nerd’s dream. It’s for those who geek out over ingredients and want results without breaking the bank. But if you’re after a full makeup routine or instant fixes, it might not be enough.
Merit: The Luxe Minimalist’s Muse
Merit, launched in 2021, is a love letter to busy people who crave luxury without fuss.
Based in the USA, it blends makeup with skincare benefits, using ingredients like fatty acids, peptides, and vitamins.
Their aesthetic?
Effortless elegance.
I discovered Merit through a friend who raved about their Flush Balm, a creamy blush that doubles as a lip tint.
Intrigued by their “five-minute face” promise, I dove in.
What I Love About Merit (Pros)
- Multitasking Products: Merit’s Flush Balm is a standout. I swipe it on cheeks and lips for a natural flush that lasts hours. The formula, packed with vitamin E, feels nourishing.
- Luxurious Feel: From the gold-accented packaging to the silky textures, Merit screams high-end. Their Minimalist Complexion Stick glides on like butter, blending seamlessly.
- Time-Saving: True to their word, I can do a full face in five minutes. The stick foundation, blush, and highlighter are foolproof, even on rushed mornings.
- Buildable Coverage: Their complexion stick offers sheer to medium coverage, perfect for my no-makeup-makeup days. It never looks cakey, even with layering.
- Cruelty-Free: Merit’s commitment to animal-free testing aligns with my values, though they’re not fully vegan.
- Shade Range: With 20 shades for their complexion stick, Merit caters to diverse skin tones. I found a perfect match for my medium-olive skin.
Where Merit Falls Short (Cons)
- Pricey for What You Get: At $38 for a blush stick or $46 for a highlighter, Merit’s cost feels steep for the product size. I burned through a Flush Balm in two months.
- Not Fully Vegan: Some products contain beeswax, which might disappoint vegan shoppers like my sister.
- Skincare Benefits Are Subtle: While Merit touts peptides and vitamins, the skincare perks feel secondary. My skin didn’t transform after months of use.
- Plastic Packaging: Unlike Typology’s glass, Merit’s plastic tubes feel less eco-conscious. They’re recyclable, but I wish they’d go greener.
- Limited Skincare Line: Merit focuses on makeup with skincare perks, not standalone skincare. If you need a robust routine, you’ll need other brands.
Read More: Clarins vs. Kiehls
Key Features of Merit Products
- Flush Balm: Creamy blush-lip hybrid with vitamin E, available in nine shades.
- Minimalist Complexion Stick: Sheer foundation with fatty acids for hydration.
- Day Glow Highlighter: Dewy, non-glittery finish with plant-based squalane.
- Signature Lipstick: Lightweight, satin finish with lasting comfort.
- Blend Brush: Dual-ended for seamless application of cream products.
Merit is for those who want a polished look with minimal effort. It’s a vibe—think sipping coffee in a chic café, looking effortlessly put-together. But if you’re a skincare purist or on a budget, it might not hit the mark.
Head-to-Head: How They Stack Up
Comparing Typology and Merit feels like choosing between a scientist and an artist. Typology’s lab-coat precision appeals to my analytical side, offering targeted solutions for specific skin concerns. Their serums and moisturizers transformed my texture and hydration levels over weeks. Merit, meanwhile, paints a quick, beautiful picture, perfect for days when I want to look good without thinking too hard. Their makeup elevates my routine, but the skincare benefits are more of a bonus than a game-changer.
Price and Value
Typology wins on affordability. Their $33 hyaluronic serum lasts months, while Merit’s $38 blush stick disappears faster. However, Merit’s luxe experience justifies the splurge for special occasions or daily indulgence. If budget’s tight, Typology’s your friend; if you crave luxury, Merit’s worth it.
Ingredients and Efficacy
Typology’s clean, active ingredients deliver noticeable results. Their vitamin C serum brightened my skin in two weeks, backed by dual hyaluronic acid for plumpness. Merit’s ingredients, like peptides, are solid but less potent. I didn’t see major skin improvements, though my complexion looked radiant with their products on.
Packaging and Sustainability
Typology’s glass bottles and minimal plastic edge out Merit’s sleek but plastic-heavy packaging. As someone who’s trying to reduce waste, Typology’s eco-focus resonates more. Merit’s recyclable tubes are fine, but they don’t scream “green” like Typology’s approach.
Target Audience
Typology speaks to skincare enthusiasts who love customizing routines. Their diagnostic tool feels like a personal consultant. Merit targets busy folks who want a quick, glamorous look. If you’re juggling work and life, Merit’s five-minute face is a lifesaver.
Versatility
Merit’s multitasking makeup wins for versatility. I can use their Flush Balm three ways—cheeks, lips, even eyelids in a pinch. Typology’s products are single-purpose but excel at their job. Their exfoliating serum is a nightly ritual, but it’s not doubling as a blush.
My Personal Verdict
After months of testing, I lean toward Typology for my daily routine. Their affordability, clean formulas, and results fit my skincare-first philosophy. My skin feels healthier, and I love geeking out over their ingredient lists. That said, Merit’s Flush Balm and complexion stick are staples for date nights or Zoom calls when I need a quick glow.
If I had to pick one, Typology’s long-term benefits win, but Merit’s luxe vibe keeps me coming back for makeup moments.
Why This Matters for You
You’re probably reading this because you’re torn between these brands or curious about what they offer. Skincare and makeup are personal—it’s about what makes you feel confident and cared for. Typology’s for you if you love science-backed, budget-friendly skincare. Merit’s your match if you want luxury and speed.
Try Typology’s diagnostic tool or sample Merit’s minis to test the waters. Your skin deserves what resonates with your lifestyle and values.
Frequently Asked Questions (FAQ)
Yes, Merit positions itself as a luxury brand with premium pricing and a high-end aesthetic, focusing on effortless elegance.
Brands like The Ordinary and Paula’s Choice offer similar minimalist, ingredient-focused skincare at affordable prices.
No, Typology isn’t medical grade, but it uses active ingredients like vitamin C and hyaluronic acid, formulated under strict EU standards.
Yes, Typology’s products are formulated and manufactured in France, with a Paris-based R&D lab.
Also Read: BareMinerals vs. Beautycounter
Conclusion: Your Skincare, Your Choice
You’ve got the full scoop on Typology vs. Merit, and now it’s up to you to decide. I’ve shared my journey, from Typology’s game-changing serums to Merit’s luxe makeup magic. Both brands have their shine, but Typology’s clean, affordable approach edges out for me.
Whether you’re chasing clear skin or a quick glow, pick what feels right for you. Your routine should spark joy and confidence—go find your perfect match!