I’ve always hated seeing my dog, Max, scratch himself raw during allergy season. As a pet parent, I’m constantly searching for solutions that ease his discomfort without breaking the bank or compromising his health.
In this article, I’ll compare two popular options—Dog Is Human and Apoquel—to help you decide which might work best for your furry friend. By sharing my experience and analyzing their pros and cons, I aim to guide you toward a choice that brings relief to your dog and peace of mind to you.
Comparison Table: Dog Is Human Vs. Apoquel
Feature | Dog Is Human | Apoquel |
Type | Natural multivitamin supplement | Prescription medication |
Primary Use | Supports overall health, including allergies | Controls itching and inflammation |
Ingredients | Human-grade, natural (e.g., probiotics, fish oil) | Oclacitinib (synthetic drug) |
Administration | Chewable tablet, daily | Oral tablet, once or twice daily |
Prescription Needed | No | Yes |
Speed of Relief | Gradual (weeks to months) | Fast (within 4-24 hours) |
Cost (Monthly) | $50-$80 (varies by plan) | $60-$100 (depends on dosage, vet fees) |
Side Effects | Minimal (e.g., mild digestive upset) | Possible (e.g., vomiting, immune suppression) |
Long-Term Use | Safe for daily use | Requires vet monitoring |
Availability | Online subscription | Veterinary prescription |
My Journey With Max’s Allergies

Max, my golden retriever, has been my sidekick for six years. Every spring, his allergies flare up—red paws, constant scratching, and those sad puppy eyes that break my heart. I’ve tried everything from special shampoos to diet changes, but the itching persisted. My vet suggested Apoquel, a prescription drug, but I also stumbled across Dog Is Human, a natural supplement, while browsing online forums. Curious about both, I decided to research them thoroughly, test them on Max (with my vet’s approval), and share what I learned to help other pet parents like you.
Both products aim to tackle canine allergies, but they take wildly different approaches. Apoquel is a targeted medication that stops itching fast, while Dog Is Human is a holistic supplement designed to boost overall health, with allergy relief as a bonus. Let’s break down what each offers, how they worked for Max, and what you need to consider before choosing one for your dog.
What Is Dog Is Human?
Dog Is Human is a subscription-based supplement that markets itself as a human-grade multivitamin for dogs. It’s formulated by veterinarians and nutritionists to support everything from digestion to skin health. The company offers personalized plans based on your dog’s breed, age, and health needs, which I found appealing. Max’s plan included a daily chewable tablet packed with ingredients like probiotics, omega-3 fish oil, and vitamins C and E.
Key Features Of Dog Is Human
- Natural Ingredients: No artificial fillers—just stuff you’d feel okay eating yourself.
- Personalized Plans: You fill out a quiz about your dog, and they tailor the formula.
- Holistic Approach: Targets overall wellness, not just allergies.
- Easy to Use: Max gobbles up the chews like treats.
- No Prescription Needed: Order online without a vet visit.
How It Worked For Max
I started Max on Dog Is Human about four months ago. The first two weeks? No change. He was still scratching like crazy, and I was skeptical. But by week six, I noticed his coat looked shinier, and he wasn’t licking his paws as much. By month three, his itching had reduced by about 40%. It wasn’t a miracle cure, but the gradual improvement felt sustainable. I also loved that Max had more energy and fewer tummy troubles, which wasn’t even my main goal.
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Pros And Cons Of Dog Is Human

Pros
- Safe for Long-Term Use: The natural ingredients mean you can give it daily without worrying about serious side effects. Max hasn’t had any issues beyond a little gas in the first week.
- Boosts Overall Health: Beyond allergies, it supports digestion, joints, and immunity. Max’s vet even commented on his improved coat at his last checkup.
- No Vet Hassle: Ordering online is a breeze, and the subscription ensures you never run out.
- Transparent Ingredients: The label lists everything clearly, and I could research each component easily.
- Tasty for Dogs: Max loves the flavor, making it stress-free to administer.
Cons
- Slow Results: If your dog’s itching is severe, waiting weeks for relief can feel like forever. Max’s progress was steady but not immediate.
- Pricey Subscription: At $60 a month for Max’s plan, it’s not cheap, especially if you’re also buying other treatments.
- Not a Cure-All: It helped Max’s allergies but didn’t eliminate them. Severe cases might need more than a supplement.
- Limited Availability: Only sold online, so you can’t grab it at a pet store in a pinch.
- Trial and Error: The personalized plan is great, but it took tweaking Max’s dose (with customer support’s help) to see optimal results.
What Is Apoquel?
Apoquel is a prescription drug developed by Zoetis, designed specifically to control itching and inflammation in dogs with allergies. Its active ingredient, oclacitinib, is a Janus kinase (JAK) inhibitor that blocks itch signals in the body. My vet prescribed it for Max when his scratching got so bad he was losing fur. It’s a small tablet you give once or twice daily, depending on your vet’s instructions.
Key Features Of Apoquel
- Fast-Acting: Starts working within hours to stop itching.
- Targeted Relief: Focuses on allergic dermatitis and itch-related conditions.
- Vet-Approved: Backed by clinical studies and widely used.
- Flexible Dosing: Adjusts based on your dog’s weight and needs.
- No Over-the-Counter Hassle: Requires a vet’s prescription, ensuring professional oversight.
How It Worked For Max
When Max started Apoquel, the difference was night and day. Within 24 hours, his scratching dropped dramatically—probably by 80%. He stopped waking up at night to itch, and his skin started healing. I was amazed at how quickly it worked. However, after a month, he had some mild vomiting, which my vet said could be a side effect. We adjusted the dose, and it helped, but I started worrying about long-term use.
Pros And Cons Of Apoquel
Pros
- Rapid Relief: If your dog’s miserable, Apoquel can bring peace in hours. Max’s quick improvement was a game-changer.
- Highly Effective: It’s laser-focused on itching and works for most dogs with allergic dermatitis.
- Vet Supervision: The prescription requirement means your vet monitors your dog’s health.
- Flexible for Flare-Ups: You can use it short-term for seasonal allergies or long-term for chronic issues.
- Widely Available: Most vets stock it or can prescribe it easily.
Cons
- Potential Side Effects: Max’s vomiting was mild, but Apoquel can cause diarrhea, lethargy, or even immune suppression in rare cases.
- Not a Cure: It masks symptoms but doesn’t address the root cause of allergies. Max’s itching returned if we skipped doses.
- Expensive Over Time: At $75 a month for Max, plus vet visits, it adds up.
- Prescription Hassle: Refills require vet approval, which can be inconvenient.
- Long-Term Concerns: Some studies suggest prolonged use might increase risks like infections or cancer, though evidence is limited.
Comparing Their Approaches
Dog Is Human and Apoquel are like apples and oranges. Dog Is Human takes a slow-and-steady route, building your dog’s health from the inside out. It’s ideal if you’re patient and want a natural option that supports more than just allergies. Apoquel, on the other hand, is a heavy hitter for immediate relief, perfect for dogs like Max who need quick intervention during bad flare-ups.
For Max, Apoquel was a lifesaver during peak allergy season, but I didn’t love relying on a drug long-term. Dog Is Human became my go-to for maintenance, keeping his symptoms manageable without the side effects. I ended up using both strategically: Apoquel for emergencies and Dog Is Human daily. Your dog’s needs will dictate what works best, so let’s dig into some practical considerations.
Cost And Accessibility
Money matters when you’re managing a chronic condition like allergies. Dog Is Human’s subscription model costs $50-$80 monthly, depending on your dog’s plan. It’s a predictable expense, but you’re locked into regular shipments. Apoquel ranges from $60-$100 a month, factoring in the drug and vet visits. If your dog needs frequent checkups, Apoquel’s costs can climb higher.
Accessibility is another factor. Dog Is Human is a click away online, no vet required. Apoquel demands a prescription, which means scheduling appointments and dealing with pharmacy delays. For busy pet parents, Dog Is Human’s convenience is a big plus, but Apoquel’s vet oversight might feel safer if your dog has complex health issues.
Safety And Side Effects
As a cautious pet parent, I’m always wary of what I put in Max’s body. Dog Is Human’s natural ingredients gave me peace of mind. The worst Max experienced was mild digestive upset when we started, which resolved quickly. Apoquel’s side effects, like vomiting, were more concerning, though they’re uncommon. My vet warned that long-term use could weaken Max’s immune system, which made me hesitant to rely on it.
If your dog is young and healthy, Dog Is Human’s low-risk profile is appealing. For older dogs or those with other conditions, Apoquel’s side effects might require closer monitoring. Always consult your vet to weigh the risks for your specific pup.
Effectiveness For Allergies
Effectiveness is where Apoquel shines. It stopped Max’s itching almost instantly, letting his skin heal and giving us both relief. Dog Is Human took longer—about two months—to show significant results, but it reduced Max’s symptoms without masking them. If your dog’s allergies are mild to moderate, Dog Is Human might be enough. For severe cases, Apoquel’s speed and power are hard to beat, though it’s not a long-term fix.
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Which Should You Choose?
Choosing between Dog Is Human and Apoquel depends on your dog’s needs, your budget, and your philosophy on pet care. If you prefer natural remedies and can wait for results, Dog Is Human is a solid choice. It’s like investing in your dog’s overall wellness with allergy relief as a bonus. If your dog’s scratching is intense and immediate relief is non-negotiable, Apoquel is your best bet, but you’ll need to monitor for side effects and plan for vet visits.
For Max, combining both worked best. I use Dog Is Human daily to keep his allergies in check and Apoquel for bad flare-ups. Talk to your vet about your dog’s symptoms and lifestyle to find the right balance. You know your pup better than anyone, so trust your instincts and prioritize their comfort.
Frequently Asked Questions (Faq)
No, human allergy meds like Benadryl can be risky without vet guidance. Apoquel is specifically formulated for dogs. Always consult your vet.
Yes, it helped reduce Max’s allergies over time, but results are gradual and vary by dog. It’s not as fast as Apoquel.
It reduced Max’s itching by about 40% after two months. It’s effective for mild to moderate itching but not immediate.
Apoquel is a strong alternative for itching. Other options include vet-prescribed diets, omega-3 supplements, or antihistamines like Zyrtec (with vet approval).
Conclusion: Finding Relief For Your Pup
Navigating Max’s allergies taught me there’s no one-size-fits-all solution. Dog Is Human offers a natural, long-term approach that boosted Max’s overall health, while Apoquel delivered fast relief when he needed it most. By understanding their pros, cons, and how they fit your dog’s needs, you can make a choice that keeps your furry friend happy and itch-free. Whether you lean toward holistic supplements or targeted meds, you’re taking a step toward giving your pup the comfort they deserve. Let me know in the comments what worked for your dog—I’d love to hear your story!