If you’ve been struggling with dry, brittle hair, breakage, or a scalp that just won’t quit itching, you need to grab the African Pride Feel It Formula line right now. This collection, packed with peppermint, rosemary, and sage oils, delivers real strengthening, hydration, and that invigorating tingle that wakes up your roots. I’ve seen noticeable improvements in thickness and manageability, and at such an affordable price, it’s a no-brainer for anyone serious about healthier curls or coils. Trust me—you’ll wonder why you waited so long to try it.
My Experience With African Pride Feel It Formula

I first picked up the African Pride Feel It Formula after seeing so many people rave about it on social media and in natural hair communities.
My hair is 4c, high porosity, and always thirsty—no matter how much I moisturize, it feels like it drinks everything up and still begs for more.
Breakage was my biggest enemy, especially around the edges and nape, and my scalp got irritated easily from product buildup or dryness.
The line includes the strengthening oil, shampoo, mask, balm, and detangler cream—all infused with that signature peppermint, rosemary, and sage blend.
I started with the strengthening oil because it seemed like the star product for scalp work and growth.
The texture is lightweight and a bit runny, which I actually love because it absorbs fast without leaving greasy residue. The first time I massaged it into my scalp, that cooling peppermint hit immediately.
It felt like a mini spa treatment—tingly, refreshing, and soothing all at once. No heavy oil slick, just pure invigoration.
After using it consistently for about two months (2-3 times a week on my scalp, plus a little on the ends), I noticed my edges filling in more and less shedding in the shower.
My strands felt stronger when I detangled—no snapping or excessive breakage like before. The shampoo lathers well and cleans without stripping, leaving my hair soft instead of squeaky and dry.
Pairing it with the mask once a week was game-changing; it penetrates deeply, softens everything, and makes my curls pop with shine after rinsing.
The scent is fresh and herbal—not overpowering like some minty products, but noticeable enough that my pillow smells nice at night. I love how versatile the line is.
On wash days, I use the detangler cream before shampooing, and it makes combing through knots effortless. The balm works great as a styler for twist-outs, holding definition without crunch.
Overall, this collection has become my go-to for maintenance. It’s not a miracle overnight, but the consistent results in reduced breakage, better scalp health, and thicker-feeling hair make me reach for it every time.
If your hair needs strengthening without breaking the bank, this feels like it was made for real-life curlies like us who want effective, no-fuss care.
Also read: My Thoughts on Mirimama Hair Dye
Pros Of African Pride Feel It Formula

- Strengthens Hair Strands Effectively: The blend works to fortify weak, brittle hair, and I’ve seen far less breakage during detangling and styling sessions.
- Promotes Healthier Scalp Environment: The peppermint provides that cooling relief that calms irritation and itchiness almost instantly, making it ideal if dryness plagues your routine.
- Encourages Thicker, Fuller Growth: Rosemary and sage improve circulation, and over time, my edges and overall density look noticeably improved with regular use.
- Hydrates Without Heaviness: Oils like castor, coconut, and argan nourish deeply but absorb quickly, so your hair feels moisturized instead of weighed down or greasy.
- Affordable Price Point: You get high-quality, natural-leaning ingredients for way less than many premium brands, making it easy to stock up without guilt.
- Versatile Across The Line: From oil to mask to shampoo, everything plays well together, creating a cohesive routine that simplifies wash days.
- Fresh, Invigorating Scent: The herbal minty aroma lingers pleasantly without being artificial or headache-inducing.
- Reduces Split Ends And Dryness: Consistent application smooths rough ends and restores moisture balance, giving hair a healthier appearance overall.
- Suitable For Curly And Coily Textures: It targets common issues like shrinkage from dryness or breakage in textured hair perfectly.
- Easy To Incorporate Into Routines: Lightweight formulas mean you can use them daily or weekly without buildup worries.
- These pros stack up to make the product feel reliable and results-driven. You won’t find many options that deliver this level of strengthening and scalp care at such value.
Cons Of African Pride Feel It Formula

- Can Feel Runny For Some Applications: The oil’s thinner consistency sometimes requires more product to cover the scalp fully, which might lead to quicker use-up.
- Scent Might Be Too Minty For Sensitive Noses: While refreshing to most, the strong peppermint can feel intense if you prefer subtler fragrances.
- Results Take Consistent Use: You need patience—visible growth or strength improvements often show after 4-8 weeks, not right away.
- Not Fully Silicone-Free In All Products: Some items include conditioning agents that might build up if you don’t clarify regularly.
- Limited Availability In Stores: It’s more common online than in every local beauty supply, so planning ahead helps.
- Potential For Initial Tingling Overload: The peppermint sensation excites the scalp but can feel too strong if your skin is very sensitive.
- These drawbacks exist, but they rarely outweigh the benefits for most users. Adjust your usage, and they become minor.
Maintenance Tips For African Pride Feel It Formula
- Massage Oil Into Scalp Regularly: Apply a few drops 2-3 times weekly, focusing on roots, and massage for 5 minutes to boost circulation and absorption.
- Use The Mask As A Weekly Deep Treatment: After shampooing, apply generously, cover with a cap for 20-30 minutes, then rinse—your strands will thank you with softness.
- Layer Products Strategically On Wash Days: Start with detangler cream, shampoo, then mask or conditioner, finishing with oil on damp hair for locked-in moisture.
- Clarify Monthly To Prevent Buildup: Use a gentle clarifying shampoo once a month to keep formulas working optimally without residue.
- Protect Ends With Balm Or Oil: Dab a small amount on ends daily or before bed to combat split ends and dryness.
- Store In Cool Place: Keep bottles away from direct heat or sunlight to preserve the potency of essential oils.
- Combine With Protective Styles: Twist or braid after applying balm for styles that retain length and reduce manipulation damage.
- Patch Test First If Sensitive: Apply a small amount to your inner arm to check for reactions before full scalp use.
- Track Progress With Photos: Take monthly pics of your hair and scalp to see subtle changes in thickness and health.
- Pair With Balanced Diet: Support internal growth with protein, vitamins, and water—the products work best alongside good habits.
- Following these keeps the benefits flowing and your hair thriving long-term.
Read more: My Thoughts on Select Goo Goo Hair Extensions
Comparison With Other Brands
How It Stacks Up Against Mielle Organics: Mielle’s rosemary mint line gets tons of hype for growth, but African Pride matches that stimulation with peppermint, rosemary, and sage at a fraction of the cost. You get similar scalp invigoration and strengthening without the premium price tag, and many find African Pride less heavy on finer textures.
Differences From Cantu: Cantu focuses on heavy shea butter moisture, which great for extreme dryness but can weigh down curls over time. African Pride feels lighter and more scalp-focused with its essential oils, offering better detangling and less buildup while still hydrating effectively.
Versus Shea Moisture: Shea Moisture excels in natural butters and wide variety, but some lines feel denser. African Pride stands out with its targeted peppermint-rosemary-sage blend that invigorates more actively, promoting circulation and growth in a fresher way, especially for those who want cooling relief.
Edge Over Other Budget Options: Compared to generic oils or basic strengthening lines, this formula brings specific herbal actives proven for scalp health and strand resilience, giving you more bang for your buck in real results.
This comparison shows why African Pride often wins for value-driven, effective care.
Frequently Asked Questions (FAQ)
Yes, it supports healthier growth through improved scalp circulation from peppermint and rosemary, plus sage’s strengthening effects. Many users report thicker, fuller hair with less breakage over consistent use.
It’s generally safe for most, with natural-leaning ingredients and no major harsh chemicals. Patch test first, especially if you have sensitive skin, and avoid eyes.
Absolutely—peppermint boosts blood flow and soothes the scalp, rosemary enhances thickness and growth by stimulating follicles, and sage helps strengthen strands while reducing irritation for overall healthier hair.
If you’re tired of weak, dry hair holding you back, give African Pride Feel It Formula a real shot. The strengthening, soothing power from those key oils transforms routines and delivers results you can feel and see. Affordable, effective, and made for textured hair like ours—it’s worth every drop. Grab it, stick with it, and watch your hair thrive. You’ve got this!